The first step in your SEO campaign is the proper selection of customer-oriented keyword phrases. See the article Selecting Keyword Phrases for more information on this topic. The second step is Choosing Web Pages for Optimization. The third step is the development of keyword-rich, focused content.
(more…)
Search Engine Optimization
Developing Focused Web Page Content
Sunday, February 15th, 2004Choosing Web Pages for Optimization
Thursday, February 12th, 2004The first step of your SEO campaign is the proper selection of customer-oriented keyword phrases. See the article Selecting Keyword Phrases for more information on this topic. In the second step, specific pages are chosen for optimization or new pages are targeted for development.
(more…)
Selecting Keyword Phrases for Search Engine Optimization
Thursday, February 5th, 2004The proper selection of keyword phrases is a critical part of every SEO campaign. Keyword phrases provide a focus for search engines. This focus will be reflected in the content of your Web pages and in the measurement of results.
(more…)
Is Your Web Site Search Engine Friendly?
Wednesday, January 28th, 2004If you want to drive more free search engine traffic to your web site, then obtaining high rankings in Google, MSN, Yahoo and other search engines should be an important part of your Internet marketing strategy.
(more…)
What is a Search Engine Spider?
Wednesday, December 17th, 2003Crawlers, robots, algorithms, Web bots and spiders. They feed upon the content of Web pages. They skitter through the endless maze of electronic paths of Cyberspace. Seeking, following, comparing, ranking, and ultimately passing judgement upon each Web page they find, assigning it a position relative to all others. Given the fact that there are billions of Web pages and documents on the Internet (some estimate 20+ billion), and millions being added each month, their endless task is formidable.
(more…)